Friday, October 19, 2007

Milk/papers etc./Rathgar in the rare oul' times..

An insurance company has a radio ad. running currently and , as well as advertising their 'products' they give a little free advice at the end ...today's gem advised people who are going away on their hols to be sure to remember to cancel their milk and newspaper deliveries.
What world are these ad.guys/gals living in ?...I can't remember the last time I heard of youngsters doing paper-rounds and it must be at least 15 years since milk was delivered door-to-door in Ireland.Maybe I'm wrong maybe there is some other world out there where all these things still happen...milk delivered daily to each home,in glass,one pint bottles ...the milkman waking up the birds with his ( oh yes ..always his..) joyous whistling, Dobbin , the horse ,waiting patiently for his master...the waking citizens listening to the receding sound of clinking milk bottles..or the paper-'boy' , not exactly with''shining morning face'',popping the 'early-early' edition of the Times (gotta be the Times) through the letter-box ,not , as in America , tossing it on to the neatly-manicured, lawn ( Irish weather and lawns unsuitable this form of delivery).

Is there a world in which this happens ,apart from the minds of the ad. people ? I do remember when even fresh bread was delivered door -to -door in suburban Dublin , Johnson,Mooney and O'Brien had tall two-wheeled ,horse-drawn,bread vans..the lovely smell of freshly baked loaves,turnovers,'pans', 'vienna' rolls and the taste of the still-warm crust......all delivered to your door each day by a (usually ) friendly , deliveryman , who was proud of his job.
Before the days of washing-machines in each home , the Laundryman used to call twice a week,once to pick up the dirty laundry and the accompanying list , and later in the week to deliver the , now crisply starched , clean laundry.
I can still see , in my minds eye , Rathgar Avenue , on a summer morning , in the 1950's ,the horse-drawn delivery vans ( usually there were more than one bakery , laundry ,or dairy ,company competing ),lined up behind one another , sometimes up to three or four vans in the immediate area ,
the housewives (well usually wives , occasionally housekeepers), gossiping with the deliverymen,while the horses waited patiently. (Mind you,there was a hidden benefit having all those horses about,as anyone who had roses to fertilise - in those days it was called manure -
was quick to take advantage of)
The whole neighbourhood had a buzz , women coming home from daily Mass , shop-keepers tending the 'outside' merchandise,the clanking of trams at the Orwell crossroads...the slight feeling of guilt for not being at school (the week -end morning routine was different) and of course shopping baskets...(everything had to be bought daily and in seperate premises....the Butchers...seperate shops for pork and beef,fruit and veg shops ,with their exotic smells, (at least exotic to our unsophisticated nostrils) ,game and fish laid out on ice beds,the Monument Creamery for milk cheese and dairy products,so 5 or 6 separate premises to get the daily meal fo the family...How did I get into this?

I'm off to watch'' Deal or No Deal'', see you later....

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